Articles & Posts


Back-to-School Is Over. Now What? Turn Seasonal Shoppers Into Long-Term Customers

Back-to-school traffic brought the crowds—now turn those visits into long-term value. Learn how Guest Wi-Fi data can fuel smarter marketing, customer retention, and year-round revenue.

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You Captured the Email, Now What? Making Wi-Fi Marketing Actually Work

Capturing emails from Guest Wi-Fi is easy. Turning them into real customer value? That’s where most brands miss out. Here’s how to turn passive data collection into active retention and loyalty—using the Wi-Fi infrastructure you already have.

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The 6 Biggest Myths About Guest Wi-Fi Marketing (and What’s Actually True)

Think Guest Wi-Fi is just about internet access? Think again. We’re breaking down the six biggest myths about Wi-Fi marketing and showing how it can become one of your most valuable customer engagement tools.

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Is Your Guest Wi-Fi Data Strategy Compliant? Start with This 8-Point Checklist

Think your Guest Wi-Fi data strategy is compliant? From opt-ins to encryption, our 8-point checklist helps you spot gaps and stay ahead of regulations like GDPR and CCPA. Download now to ensure your data practices meet today’s standards—and your customers’ expectations.

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Are You Using Guest Wi-Fi to Its Full Potential?

Most businesses offer Guest Wi-Fi, but few use it to its full potential. Learn how to turn your Wi-Fi login flow into a powerful marketing and retention channel with small changes that drive big results.

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