Blog
Insights on Guest Wi-Fi, First-Party Data, and Customer Experience
How to Turn Your Lobby Into a Media Channel
Your lobby is more than just a pass-through. Learn how Guest Wi-Fi can turn commercial real estate spaces into high-impact media channels that engage visitors, support tenants, and unlock valuable analytics.
5 Ways Wi-Fi Can Supercharge Your Loyalty Program
Guest Wi-Fi isn’t just about connectivity, it’s a loyalty engine. Discover five strategic ways to use Wi-Fi to recognize, reward, and retain your best customers in real time.
Recent Blog
Why Stadiums Are the Next Retail Media Networks
Stadiums are transforming into digital marketing powerhouses. Learn how Guest Wi-Fi is enabling fan engagement, local business promotion, and premium advertising opportunities that extend well beyond game day.
7 Ways Guest Wi-Fi Can Boost In-Store Sales
Guest Wi-Fi is more than a convenience—it’s a powerful tool for increasing sales. Discover how retailers and high-traffic venues can use Wi-Fi to drive purchases, gather first-party data, and improve the customer journey.
Top 5 Strategies for Guest Wi-Fi Data
Guest Wi-Fi is more than a connectivity perk—it’s a high-impact marketing asset. Discover five strategic ways CMOs and marketing leaders can leverage Wi-Fi data to boost retention, personalize campaigns, and drive smarter business decisions.
5 Wi-Fi Marketing Mistakes You’re Probably Making
Guest Wi-Fi is one of the most underused marketing tools in your tech stack. Here are five costly mistakes—and how to fix them for smarter engagement and better ROI.
Unlocking Customer Personalization with Guest Wi-Fi Marketing
Discover how guest Wi-Fi transforms visitor data into personalized experiences, driving engagement and revenue for retail, CRE, and sports venues.
Building Ad-Supported Wi-Fi Networks for Sustainable Growth
Unlock the untapped potential of in-store guest Wi-Fi. Learn how ad-supported networks and Retail Media Network integration can turn every login into a revenue opportunity.
Turning Guest Wi-Fi into a Revenue Stream for Retail & CRE
Discover how retailers and commercial real estate operators can turn guest Wi-Fi into a high-impact revenue stream through strategic advertising and sponsored content.
Unlocking the Power of Guest Wi-Fi for Omnichannel Personalization
Discover how guest Wi-Fi is transforming retail by bridging online and offline experiences, enabling real-time personalization, and powering omnichannel marketing strategies.
The Hidden Risks of Public Wi-Fi: How CIOs Can Ensure Compliance and Security
Public Wi-Fi offers convenience but exposes organizations to security risks and compliance challenges. Learn how CIOs can protect customer data, ensure regulatory adherence, and mitigate cyber threats effectively.