Stadiums, Arenas, and Sports Teams
Beyond Ticketing data - Create personalized guest experiences that enhance the fan experience while effortlessly collecting validated first-party data.
Identify Your Biggest Fans
Elevate your marketing with SocialSign.in’s precision data tools:
- Identity Verification: Our platform ensures that each guest, with or without a ticket, is verified, creating a trustworthy and dynamic data network.
- Quality Over Quantity: We prioritize the collection of opt-in, first-party data, crafting a digital profile for each visitor that will enhance future marketing endeavors with personalized interests and preferences.
- Data Scrub: With our authentication protocols and global blacklists, we keep your CRM free of noise, focusing on valuable insights to drive your ROI.
Tailored Fan Experiences
Supercharge fan engagement with SocialSign.in’s targeted Wi-Fi marketing tools:
- Custom Content Delivery: Utilize your Wi-Fi network as a marketing channel to deliver personalized content that speaks directly to each fan's interests and behaviors.
- Engagement at Every Step: Seamlessly integrate marketing and sponsorship initiatives to engage fans throughout their visit with compelling, real-time digital interactions.
- Strategic Connectivity: Leverage the existing Wi-Fi network to facilitate meaningful one-to-one connections, enriching the fan experience and driving engagement that translates into measurable ROI.
"SocialSign.in has enabled us to fill the gaps of unknown visitors in our building, providing us with actionable data on fans who might not have been the primary ticket purchasers and enabling us to re-engage them in an attempt to move them down our engagement funnel." - Orlando City SC, MLS Soccer Team.
Dynamic Marketing and Sales Drivers
SocialSign.in turns every Wi-Fi connection into a marketing opportunity. Our strategic touchpoints prompt valuable fan actions:
- Direct App Engagement: Simplify app discovery and increase adoption rates by prompting visitors to download your venue's app upon Wi-Fi login—no need for manual searches.
- Merchandise and Ticket Sales: Capitalize on impulse buying by offering instant access to ticket upgrades, exclusive fan gear, and special offers as part of the Wi-Fi experience. Gather interest for long-term offers such as season tickets and VIP boxes.
- Food & Beverage Upsell: Integrate on-demand ordering with your Wi-Fi service, encouraging fans to skip the line and enjoy more of the event.
Measurable Digital Advertising In-Venue
Amplify the impact of your venue's digital advertising by leveraging the captive audience on your Guest Wi-Fi network:
- Sponsor Exposure: Offer sponsors targeted ad placements on the Wi-Fi login portal, providing them with measurable interaction and visibility to a captive audience.
- Localized Content: Deliver zone-specific advertising, tailoring messaging and offers to the unique demographics or interests of fans in different areas of the venue.
- Interactive Ads: Engage fans with interactive advertisements that can include polls, contests, and social media integrations, turning passive viewing into active participation.
- Analytics and Reporting: Use Wi-Fi-enabled insights to measure ad performance, understand fan engagement, and refine your digital advertising strategy for maximum ROI.
Recent Blogs
Leveraging Wi-Fi to Map the Physical Customer Journey (Path to Purchase)
Unlock insights into your physical customer journey. Learn how guest Wi-Fi and captive portals enhance in-store analytics, visualize the path to purchase, and activate privacy-safe location intelligence.
Is Your Wi-Fi Data Safe? Essential Security Checklist for Multi-Site Operators
Learn why Wi-Fi data security is crucial for multi-site operators. Implement our 10-point checklist for multi-site compliance, secure captive portals, and data protection.
Scaling Guest Wi-Fi Marketing Across Franchise and Multi-Location Brands
Learn how multi-location brands can scale guest Wi-Fi marketing. Discover strategies for centralized campaigns, privacy-safe data collection, and CRM integration with a captive portal.